OIL PUMPS

4 points to analyze the essential marketing characteristics

Source:未知 Time:2021-07-01 09:49
The four essential characteristics of relationship marketing are as follows:
1.
The two-way nature of information communication.
Sociology holds that relationship is an organic channel for information and emotional communication. A good relationship is an unblocked channel, a bad one is a blocked channel, and an interrupted one is a blocked channel.
Communication should be a two-way street, starting with both the business and the marketing target.
Extensive information exchange and information sharing can make heavy oil pump enterprises win support and Taiwan's operation.
2. Synergy of strategic processes.
In a competitive market, wise marketing managers should emphasize building long-term, trusting, and mutually beneficial relationships with stakeholders.
This can be the relationship of one party voluntarily or actively adjust their behavior, that is, according to the other party's requirements;
It can also be that both partners in the relationship adjust their behavior to accommodate each other.
It can be said that the highest form of coordination is the relationship between the two parties with their respective advantages, learning from each other's strong points and taking joint and coordinated actions to achieve the common goal beneficial to all.
3. Mutual benefit of marketing activities.
The basis of relationship marketing lies in the complementary interests between the two parties in the transaction.
Without the realization and satisfaction of their respective interests, the two parties will not build a good relationship.
The relationship is built on the basis of mutual benefit. It requires each other to understand the interests of the other side, seek common ground of the interests of both sides, and make efforts to realize the common interests of both sides.
The real relationship marketing is to achieve the mutual benefit of both sides of the relationship.
4.
Timeliness of information feedback.
Relationship marketing requires the establishment of a dedicated department to track the attitudes of various stakeholders.
Relationship marketing should have a feedback loop to connect the two parties, so that the enterprise can understand the dynamic changes of the environment and improve the products and technologies according to the information provided by the partner.
The timely feedback of information makes the relationship marketing have the dynamic response, which is conducive to tapping the NYP high viscosity pump market opportunity.
Relationship marketing includes all internal and external stakeholders into the research scope, and examines all activities and their interrelationships in a systematic way. The active party is called the marketer, while the inactive party is called the marketer
Enterprises and stakeholders form a common relationship, the development of enterprises should rely on the power of stakeholders, and the latter also through the enterprise to seek their own interests.
For the marketing of LC Roots oil pump, it is the key to deal with the relationship between various oil production plants.
Subpump producers need to collect and accumulate a large number of oilfield development and production dynamic data, predict the market purchase potential of each oilfield, and adopt targeted ways to communicate with oil production plants, so as to change potential customers into real customers.
Relationship marketing also requires enterprises to realize joint actions with powerful competitors and realize resource sharing.
For the oil pump industry, each production enterprise has the same resources and conditions, and often has its own advantages and disadvantages. The main competitors coordinate with each other to maintain a reasonable and orderly competition environment and avoid vicious competition.
 
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